Listen to your players’ feedback – They want the game to succeed as much as you do

I’ve seen several players of the #Netflix Stranger Things Puzzle Tales #game complaining about the visual of the newly released character, Argyle – including complaints of whitewashing the character.

The game team has already posted a communication apologizing, thanking the players for the feedback, and making a commitment to review and update not only Argyle visuals but also take a deeper look into the other game characters to see if anything else also needs to be changed.

A while ago, an #EA / #Crowdstar game, Covet fashion, also faced tough feedback from players as their representation of Bantu Knots hairstyle did not make justice to the real-life version.

And the team has also heard the feedback and acted on them, updating the look and also releasing communications to apologize and let the community know about their error and what they did.

While we all would appreciate no mistakes happening, they do happen. If the game studio can identify, hear, understand, act on it and communicate in a timely and sincere way, the engagement and confidence in the game can increase.

Players feel appreciated when they feel their voices are being heard. They feel like they matter. And they should.

Game designers and game developers may not always be able to identify and think about all the scenarios – but the players and fans are also ‘part of the team’ and will be vocal about a game they love, including when something is off.

So listen to them.